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Atom bank vs Asda: most-reported complaints compared

Most-reported issues at Atom bank and Asda, according to reviewers on Trustpilot — classified by our automated reader and backed by verbatim quotes from distinct reviews. This is a side-by-side of what reviewers report, not a score, rating or recommendation for either company.

Atom bank

TrustScore 4.8 · 22,416 reviews on Trustpilot.

1,466 reviews analysed, 2026-06-03 to 2026-11-13.

Complaint rate (recent window): 1%

89% of negative reviews get a company reply.

Account/app problems32%
Other26%
Support unhelpful23%
Billing errors9%
Contract term changes9%
“they would not verify me to open the account”
1★ Trustpilot review, 2026-06-08

Asda

TrustScore 1.4 · 21,185 reviews on Trustpilot.

692 reviews analysed, 2026-05-12 to 2026-11-12.

Complaint rate (recent window): 87%

0% of negative reviews get a company reply.

Other28%
Support unhelpful19%
Delivery failed18%
Faulty product11%
Poor core service8%
“The nearest store to us (Harehills Lane Leeds) has removed trollies so shopping with an infant is impossible”
1★ Trustpilot review, 2026-09-24

Reported on both

Issues with an evidenced category (at least two verbatim quotes) on both sides.

IssueAtom bankAsda
Other26%28%
Support unhelpful23%19%
Support unreachable6%8%

Method: reviews are classified into a fixed complaint taxonomy by an automated reader; every category shown is backed by at least two verbatim quotes from distinct reviews. Figures are census classifications, not official statistics, and reflect what reviewers reported — not findings of wrongdoing by either company. Not affiliated with, endorsed by, or sponsored by Trustpilot A/S, Atom bank or Asda.