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British Airways vs United: most-reported complaints compared

Most-reported issues at British Airways and United, according to reviewers on Trustpilot — classified by our automated reader and backed by verbatim quotes from distinct reviews. This is a side-by-side of what reviewers report, not a score, rating or recommendation for either company.

British Airways

TrustScore 1.6 · 16,987 reviews on Trustpilot.

959 reviews analysed, 2026-05-06 to 2026-11-10.

Complaint rate (recent window): 78%

14% of negative reviews get a company reply.

Support unhelpful36%
Poor core service25%
Support unreachable18%
Other14%
Not as described8%
“promised callbacks that never happened”
1★ Trustpilot review, 2026-09-29

United

TrustScore 1.4 · 171 reviews on Trustpilot.

110 reviews analysed, 2017-07-18 to 2026-11-01.

Complaint rate (recent window): 91%

0% of negative reviews get a company reply.

Support unhelpful49%
Poor core service28%
Overcharging14%
Support unreachable12%
Refund refused10%
“Finally, flight left at 11:30 PM (5+ hrs delay). When we went to Geneva there was no United agent. We were desperate for some help.”
1★ Trustpilot review, 2019-08-31

Reported on both

Issues with an evidenced category (at least two verbatim quotes) on both sides.

IssueBritish AirwaysUnited
Support unhelpful36%49%
Poor core service25%28%
Support unreachable18%12%
Overcharging8%14%

Method: reviews are classified into a fixed complaint taxonomy by an automated reader; every category shown is backed by at least two verbatim quotes from distinct reviews. Figures are census classifications, not official statistics, and reflect what reviewers reported — not findings of wrongdoing by either company. Not affiliated with, endorsed by, or sponsored by Trustpilot A/S, British Airways or United.