NOW TV: most-reported complaints
Automated analysis of 180 public Trustpilot reviews published 2026-05-30 to 2026-09-25. TrustScore 1.1 from 15,066 total reviews — see the Trustpilot page. Quick answer: is NOW TV legit? Issues below reflect what reviewers reported, not findings of wrongdoing.
Reviewers most often report that NOW TV’s support is unhelpful, with 38 complaints (22% of identified issues) citing difficulties such as being blocked from cancelling subscriptions. Poor core service performance was the second most common concern, reported by 33 reviewers (19%), who described the system as constantly failing during use. Misleading pricing practices were noted by 31 reviewers (18%), particularly regarding complex cancellation processes, while billing errors were reported by 29 reviewers (17%), including instances of unauthorized charges.
Trustpilot lists this business as no longer collecting reviews. New reviews are not currently being gathered for its profile. See the Trustpilot page for the current status.
The company claimed its Trustpilot profile on 2015-12-09, uses Trustpilot’s paid features, uses Trustpilot’s AI-assisted replies, and last replied to a negative review on 2026-03-07 — more than six months ago. We last checked this profile on 2026-09-26 and found 6 new reviews. These are facts Trustpilot publishes about the profile, as of our last harvest.
Official complaint record
Ofcom (Q4 2025): landline 6, broadband —, mobile — complaints per 100k (Ofcom). source
Ofcom (Q4 2024): landline 10, broadband 15, mobile — complaints per 100k (Ofcom). source
Ofcom (Q4 2023): landline 10, broadband 18, mobile — complaints per 100k (Ofcom). source
Ofcom (Q4 2022): landline 5, broadband 10, mobile — complaints per 100k (Ofcom). source
Ofcom (Q3 2025): landline 5, broadband 4, mobile — complaints per 100k (Ofcom). source
Ofcom (Q3 2024): landline 8, broadband 12, mobile — complaints per 100k (Ofcom). source
Ofcom (Q3 2023): landline 11, broadband 18, mobile — complaints per 100k (Ofcom). source
Ofcom (Q3 2022): landline 5, broadband 7, mobile — complaints per 100k (Ofcom). source
Ofcom (Q2 2025): landline 4, broadband 11, mobile — complaints per 100k (Ofcom). source
Ofcom (Q2 2024): landline 10, broadband 18, mobile — complaints per 100k (Ofcom). source
Ofcom (Q2 2023): landline 7, broadband 13, mobile — complaints per 100k (Ofcom). source
Ofcom (Q2 2022): landline 8, broadband 9, mobile — complaints per 100k (Ofcom). source
Ofcom (Q1 2026): landline 4, broadband —, mobile — complaints per 100k (Ofcom). source
Ofcom (Q1 2025): landline 4, broadband 10, mobile — complaints per 100k (Ofcom). source
Ofcom (Q1 2024): landline 12, broadband 22, mobile — complaints per 100k (Ofcom). source
Ofcom (Q1 2023): landline 6, broadband 9, mobile — complaints per 100k (Ofcom). source
Ofcom (Q1 2022): landline 5, broadband 8, mobile — complaints per 100k (Ofcom). source
Official figures reported by the regulator/ombudsman named; independent of our review analysis.
Forum footprint: 1,353 MoneySavingExpert forum discussions mention this company (browse). Roughly 0 of the top, relevance-sorted search results were posted in the last 90 days — an approximate figure by construction, not a true recency count. Recent thread titles: “E: 09/05 a 12-month NOW TV Sky Movies pass, plus a NOW TV Box streaming player.......”, “WARNING: Tesco Clubcard vouchers / NOW TV 'credit' deal”, “E: 09/02 NOW TV Box with a 2 month Sky Movies Pass (FB App)”.
Elsewhere: 1★ on Google (26 reviews)
TrustScore over time
1.1 → 1.1 across 15 census measurements since 2026-08-13. Our own record, independent of Trustpilot’s display.
Reply behaviour over time
Solid: % of negative reviews replied to. Dashed: typical days to reply. Both as reported on this company’s Trustpilot profile, recorded whenever our census re-checked it and a figure had changed — the gaps between points are not equal: 2026-08-13 (2%, 0.0d) · 2026-08-16 (2%, 0.0d) · 2026-08-19 (2%, 0.0d) · 2026-08-22 (2%, 0.0d) · 2026-08-25 (2%, 0.0d) · 2026-08-28 (2%, 0.0d) · 2026-09-01 (2%, 0.0d) · 2026-09-04 (2%, 0.0d) · 2026-09-07 (2%, 0.0d) · 2026-09-10 (2%, 0.0d) · 2026-09-13 (2%, 0.0d) · 2026-09-16 (2%, 0.0d) · 2026-09-20 (2%, 0.0d) · 2026-09-23 (2%, 0.0d) · 2026-09-26 (2%, 0.0d).
Severity: 29% of this company’s 175 graded complaints were classified as severe (money lost, an essential service cut off, or a problem unresolved for months). See the harm index.
1★ share of negative reviews over time
Share of 1–3★ Trustpilot reviews that were 1★
In May 2026, 92% of 61 one-to-three-star reviews were 1★; in September 2026, 94% of 47.
Counted from May 2026 onward — the period for which our capture of 1★, 2★ and 3★ reviews is complete for all three. Months with fewer than 10 such reviews are omitted.
Reviewers here waited a median of 0.8 days between the experience and publishing their negative review (499 reviews record both dates).
Official record vs what reviewers say
Solid: OFCOM complaints per 100,000 customers (broadband), Q1 2022 to Q1 2026 (17 quarters of official data). Dashed: our share of complaints about “support unhelpful” over our census window. The two series measure different things over different periods and are shown for context, not as a like-for-like comparison.
What their policy promises
refund window: 28 days — meanwhile 5 reviewers in our census window reported refund delays.
“let us know within 28 days of paying for that content so we can run a test on your line and we may give you a refund”
cancellation method: you or we cancel
“until you or we cancel in accordance with these Terms of Use”
refund window: 28 days — meanwhile 5 reviewers in our census window reported refund delays.
“let us know within 28 days of paying for that content so we can run a test on your line and we may give you a refund for the relevant amount.”
Quoted verbatim from the company’s own published policy (source page); complaint counts are census classifications. As of 2026-09-12.
Policy-page monitoring
We monitor this company’s published policy page for changes. No changes have been detected since we started watching on 2026-09-14.
Automated change detection on the company’s own published policy page — a record of when the page changed, not a judgement on what changed.
Sector benchmark: support unhelpful makes up 22% of this company’s complaints vs a 38% median across 97 ranked companies in its sector.
Review velocity: 679 of this company’s 15,066 Trustpilot reviews (5%) were written in the last 12 months.
What are the most common complaints about NOW TV?
Support unhelpful
38 reports · 22% of complaintssteady“I tried to cancel my subscription within the first two weeks and was told I couldn’t and had to continue to pay for six months.”
4 readers marked this review helpful on Trustpilot.
“Fast forward over 35 days later, and absolutely nothing had arrived.”
3 readers marked this review helpful on Trustpilot.
“They make you sign a contract then increase price with no warning.”
3 readers marked this review helpful on Trustpilot.
Poor core service
33 reports · 19% of complaintssteady“what an awful system constantly failing while watching the football”
2 readers marked this review helpful on Trustpilot.
“the dialogue is totally out of sync with the actors lip movements.”
2 readers marked this review helpful on Trustpilot.
“customer services call centre has shut. no internet”
1 reader marked this review helpful on Trustpilot.
Misleading pricing
31 reports · 18% of complaintsfalling“disgusting use of "Are you sure you want to cancel?" to make cancellation a 10-click process”
2 readers marked this review helpful on Trustpilot.
“It’s overpriced, they split everything up so you need additional packages (more money)”
2 readers marked this review helpful on Trustpilot.
“They secretly signed me up to 6 months minimum term without any email confirmation!”
1 reader marked this review helpful on Trustpilot.
Billing errors
29 reports · 17% of complaintsrising since 2026-09“taking almost £30 a month for a year without her consent”
3 readers marked this review helpful on Trustpilot.
“Tried to charge me early leaving fees when I left at the END of my contract”
2 readers marked this review helpful on Trustpilot.
“charged over 43 quid from Now TV for being out of contract”
2 readers marked this review helpful on Trustpilot.
Support unreachable
24 reports · 14% of complaintsfalling“Haven’t been able to log in or access the account since. No customer service or contact number to sort.”
3 readers marked this review helpful on Trustpilot.
“Phoned No on Web passed from one to four different sections all saying can't help.”
2 readers marked this review helpful on Trustpilot.
“customer services call centre has shut. no internet”
1 reader marked this review helpful on Trustpilot.
Subscription trap
22 reports · 13% of complaintsrising since 2026-09“taking almost £30 a month for a year without her consent”
3 readers marked this review helpful on Trustpilot.
“Stuck in a gross year long deal which is not made explicitly clear to the user”
3 readers marked this review helpful on Trustpilot.
“cancellation genuinely didn't seem to work”
2 readers marked this review helpful on Trustpilot.
Compare NOW TV with…
Method: reviews are classified into a fixed complaint taxonomy by an automated reader; every category shown is backed by at least two verbatim quotes from distinct reviews. Trends are computed from dated review counts only. Negative reviews are deliberately over-sampled for evidence depth; headline percentages use an unbiased recent sample only. Report updated 2026-09-26.