ComplaintCensus

Secure For Life vs Smart Insurance: most-reported complaints compared

Most-reported issues at Secure For Life and Smart Insurance, according to reviewers on Trustpilot — classified by our automated reader and backed by verbatim quotes from distinct reviews. This is a side-by-side of what reviewers report, not a score, rating or recommendation for either company.

Secure For Life

TrustScore 4.9 · 10,425 reviews on Trustpilot.

400 reviews analysed, 2019-05-04 to 2026-09-11.

Complaint rate (recent window): 1%

100% of negative reviews get a company reply.

Other30%
Misleading pricing29%
Support unhelpful21%
Support unreachable14%
Hard to cancel11%
“they passed my details on to other companies even though they claim they don’t do that”
1★ Trustpilot review, 2026-09-07

Smart Insurance

TrustScore 4.9 · 10,052 reviews on Trustpilot.

550 reviews analysed, 2020-07-24 to 2026-09-11.

Complaint rate (recent window): 1%

92% of negative reviews get a company reply.

Misleading pricing46%
Support unhelpful17%
Contract term changes14%
Other13%
Support unreachable9%
“She emailed me a pdf of an advert for the service they provide”
1★ Trustpilot review, 2020-10-08

Reported on both

Issues with an evidenced category (at least two verbatim quotes) on both sides.

IssueSecure For LifeSmart Insurance
Other30%13%
Misleading pricing29%46%
Support unhelpful21%17%
Support unreachable14%9%

Method: reviews are classified into a fixed complaint taxonomy by an automated reader; every category shown is backed by at least two verbatim quotes from distinct reviews. Figures are census classifications, not official statistics, and reflect what reviewers reported — not findings of wrongdoing by either company. Not affiliated with, endorsed by, or sponsored by Trustpilot A/S, Secure For Life or Smart Insurance.