Is Appliances Direct legit?

A factual composite from public reviews, official regulator records, app stores and the company’s own policies. We report evidence, not verdicts of fraud or endorsement.

Based on 1,353 public Trustpilot reviews published 2026-07-26 to 2026-09-27 — see the Trustpilot page. Not affiliated with Trustpilot or Appliances Direct.

Appliances Direct is an established company with 155,269 Trustpilot reviews and a 4.3 TrustScore. In our census of recent reviews, 17% were classified as complaints, most often support unhelpful, delivery late, faulty product. Elsewhere it scores 4.1★ on Google, 4.7★ on Feefo. Of 676 company replies to negative reviews analysed, 40% engaged with the specific problem.

What goes wrong most, according to reviewers

Support unhelpful — 136 reports (32% of complaints)
Delivery late — 136 reports (32% of complaints)
Faulty product — 125 reports (29% of complaints)

Full evidence, quotes and trends: the Appliances Direct complaint report.